Privacy Policy: What Data We Collect and Why We Need It

What we collect and why

To run your account safely and meet our legal obligations, we collect the information you give us and some that's generated as you play. That includes your name, date of birth, email, address and payment details, plus verification documents, transaction history and technical data such as device and IP information. We use it to open and secure your account, process deposits and withdrawals, complete identity checks, prevent fraud, provide support and — where you've opted in — send you promotions. We only ask for what we genuinely need.

How we protect it

Your data travels over SSL-encrypted connections, and we store it on secured systems with access limited to staff who need it to do their jobs. Payment and verification information is handled under the standards our licence and payment partners require. No online system is ever completely risk-free, but we take practical, layered steps — encryption, access controls and monitoring — to keep your information safe. If you reuse passwords across sites, we strongly encourage a unique one here, since account security is a shared responsibility.

Sharing and third parties

We do not sell your personal data. We share it only where it's necessary to run the service or required by law: with payment providers to move money, with identity-verification and anti-fraud partners, with the game studios' platforms as needed to deliver play, and with regulators or authorities when we're legally obliged. Any partner that handles your data on our behalf is bound to protect it and use it only for the agreed purpose. We don't pass your details to advertisers to resell.

Your choices

You have control over your information. You can review and update your account details, opt out of marketing emails at any time through the unsubscribe link or your account settings, and request a copy of the data we hold or ask us to delete it, subject to the records we're legally required to keep. Cookies help the site function and remember your preferences; you can manage them in your browser. If you have a question about your privacy or want to exercise a right over your data, our support team can help you 24/7.

How long we keep data and how to reach us

We keep your personal information only as long as we need it to run your account and to meet our legal and regulatory obligations — anti-money-laundering rules, for example, require us to retain certain records for a set period even after an account closes. Once those obligations lapse, data is securely deleted or anonymised. If you want to know exactly what we hold, correct something that's wrong, or exercise any other right over your information, contact our support team and we'll guide you through it. We treat privacy questions with the same seriousness as a payment query, because your trust depends on both.